It is not about playing with a dog, it is about playing a dog! How can this ad be emotional, touching and not sick? If we see the practicality of the ad, it is an impossible situation. Why would a boy care about his teacher? If I had money in my account at that age, I would have thrown a party. And which sane teacher would allow her student to act like one. Come on, Rosy mam, move your a$% and stop that kid from doing that. Even the most creative, or the most studious student of Rosy miss would not have done that.
But why I am thinking practically when it comes down to an advertisement? It is about communicating to the people about the product. In today’s competition, company has to make it different to make it memorable. And that is when the ad is considered to be successful! People discussing the ad, its concept and the product in itself a big compliment for the makers! Now even if the ad is banned by PeTA claiming the humiliation of dogs, or demanding all the dog owners to wash their pets specially after they play with them, this ad is gonna make that impression on the customers’ mind!